AMF Bowling, one of the biggest names in UK tenpin bowling, has signed up IMServ in a quest to boost its energy efficiency across all 33 of its bowling complexes and its head office. The deal is also expected to increase profitability whilst helping to demonstrate a heightened environmental commitment.

The energy intensive leisure industry has been hit hard by rising utility costs with AMF’s predicted gas and electricity overheads doubling from 2005 to in excess of £1.5 million for the 2006 – 2007 period. The IMServ deal has been implemented to address these figures by reducing energy usage and increase efficiency of usage.

AMF is now using an advanced energy data management system, Energy DataVision (EDV), to examine the total energy being used across the business. The tool delivers energy data rapidly, meaning that energy decisions can be made on a more frequent and relevant basis.

Lucy Fitzgerald from IMServ comments: “With accurate energy information, estimated bills can become a thing of the past. With a complete view of the energy consumed across all its complexes, AMF Bowling is now in a strong position to take action on its energy efficiency.”