IT leaders are looking inwards as they seek new ways to deliver value amidst the recession, according to new research commissioned by Fujitsu Technology Solutions. The report, entitled “Dynamic Infrastructures and the Future of IT” explores the need for improved customer service as a differentiator amidst the recession.

More than half of the respondents (57 percent) prioritised the improvement of service levels when it comes to their investment in new technology. However, there is evidence that this focus will be on internal customers just as much as those outside the organisation.

53 percent of respondents expressed a desire to be proactive and change the way that IT is recognised within their organisation. Just over a half (51 percent) said that IT has improved internal communication in a bid to improve competitive advantage.

When asked how IT will contribute to business success, increased productivity and lower operating cost were the two top benefits identified. “This is the latest variation on the model of doing more with less,” commented Paul Parrish, UK managing director, Fujitsu. “As the recession puts pressure on all business departments to improve the bottom line, IT leaders are naturally looking for savings. However it is clear that many CIOs and IT directors are looking to see how technology can add value without going outside the castle walls of their business.”

“The real challenge lies in delivering these services, throughout an organisation, within tough budget constraints. Outsourcing management of the IT infrastructure is a strong start to delivering the level of service needed in a cost-effective manner.”