Capgemini has bought London-HQ’d 70-person experience design agency, Rufus Leonard. Terms of the deal have not been disclosed.

Founded in 1997, Rufus Leonard turned over c.£7m in 2020 of which nearly four fifths was generated in this country. Describing itself as a specialist in harnessing technology and design to enhance a brand’s promise, the firm counts The AA, AXA UK, the BBC and World Wildlife Fund amongst its clients.

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