Guthy-Renker, one of the world’s largest direct response marketers based out of the US, has announced a US$531 million BPO contract extension with EDS.

The new agreement, lasting four years, will see EDS provide ‘consumer-direct’ BPO services to Guthy-Renker's growing customer base in the United States, Canada, Australia, New Zealand and other international territories. Services include order and payment processing, warehouse and fulfillment, and call center/customer service.

“EDS remains an important and trusted business partner to Guthy-Renker as we grow our business across new products, channels and markets,” said Kevin Knee, co-president and partner at Guthy-Renker. “As we execute our growth strategy, we rely on EDS' global reach, industry knowledge and technology expertise to help us deliver an exceptional customer experience.”