NOA Director, Mark Kobayashi-Hillary, published his new book ‘Talking Outsourcing’ this month and the NOA arranged an event at London South Bank University on October 1st to launch the book.

Mark writes the ‘Talking Outsourcing’ blog for Computing magazine, possibly the most popular outsourcing blog on the Internet, and for this book he has collected together over 300 blogs spanning the period from 2006 to 2009.

At the book launch, Steria BPO Strategy Director, Hilary Robertson, and the well-known globalisation expert Philippe Legrain joined Mark to give the latest views on outsourcing trends. All three speakers took questions in a panel discussion at the end of the presentations, with Angelica Mari from Computing chairing the entire event.

Mark’s presentation featured him handing out McDonald’s food, scattering Monopoly money over the audience, footballs, a phone call from Lord Mandelson, and he also changed shirt four times – while speaking.

To take a look at the video of the book launch, follow these links: Angelica Mari introduction and Hilary Robertson; Philippe Legrain; Mark Kobayashi-Hillary and Question and Answer session.