Midlands-based Accord and Ashram Housing Associations have signed a contact centre and network deal with the newly rebranded Virgin Media Business.

It is hoped the new arrangement will help the Associations deal with its increasingly large call volumes, now up to 6,000 a month.

The network will enable the Associations to direct all branch enquiries through its new Customer First Centre.

“Given the growth and expansion of our housing portfolio in the last five years, our contact points had grown to a number that our residents found confusing,” said Ian Tinsley, Information Systems Manger at Accord.